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College of BusinessMore Info

Ansari Business Building, AB 409
Phone: (775) 784-4912
Fax: (775) 784-1773

Mailing Address:
College of Business/0024
University of Nevada, Reno
Reno, Nevada 89557-0024

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Why Business?

Marketing

The Managerial Sciences Department Office contains programs in finance, management, marketing, and supply chain management (logistics). The department is located in the Business Building, room 313 and provides a cheerful, comfortable environment where Dr. Sheri Faircloth, Chair, and Jennifer Nelson, secretary, can help students, faculty and guests with their needs. Please stop by or call us if you have questions.


Contact

Department of Managerial Sciences/ 0028
College of Business Administration
University of Nevada, Reno
Reno, NV 89557-0016

Phone: 775-784-6993
Fax: 775-784-1769

Chair: Dr. Sheri Faircloth | sherif@unr.edu | 775-784-9178

Faculty & Staff Directory

Finance Faculty Advisors

 

Requirements

Major Requirements

Minor Requirements

Marketing Course List

What is Marketing?

Some typical examples of problems that a marketing professional deals with in his or her career. Marketing is both a social and managerial process. It is how individuals and groups obtain what they want through creating, offering, and exchanging products of value with others. By definition, "Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of goods, services, and ideas to create exchanges with target groups that satisfy customer and organizational objectives."

This popular major gives each student strategic insight into one of the most vital components of modern business. It provides both a broad and in-depth conceptual and applied training that organizations need to identify and effectively serve their customers and clients.


Student Support

Marketing Internships
Internships with local companies are available for academic credit in the Reno-Sparks area while enrolled in school. Internships are an important way for students to gain practical experience in marketing. They allow students to create a bridge between the lessons of the classroom and the realities of the workplace. Internship Coordinators are Ted Mitchell.

Scholarships
A number of scholarships are provided by both state and local sponsors. These resources are available to students majoring in marketing. There are many general business and marketing scholarships available to qualified students.

Career Opportunities in Marketing

  • Brand Management
  • Market Research
  • Customer Service
  • Business Operations
  • Product Development
  • Sales Promotion
  • Public Relations
  • Advertising
  • Sales
  • Logistics
  • Retailing
  • Wholesaling
  • International Importing & Exporting